2010 Key Figures:
In 2010, the Alpari companies (“Alpari”) expanded their already strong presence on the international currency market.
Adding to its established offices in New York, Shanghai, London, Dubai, Mumbai and Moscow, Alpari opened new offices in Istanbul, Jakarta and Mexico.
Andrey Dashin, head of Alpari’s Board of Directors said, “We are proud of our entire team, thanks to whom we are leaders in the realm of innovation. In 2010, Alpari made itself more available to the media and members of the professional Forex community. We were also honored with the “Financial Elite of Russia 2005-2010” award and were named the “Grand-Prix Brokerage Firm of the last 5 years on the Forex market.”
Andrey Vedikhin, CEO of Alpari UK added, “We would like to thank our customers for choosing Alpari. Our clients want choice, competitive pricing and excellent client service — we are here to exceed expectations.”
New Products and Services
In 2010, Alpari launched a number of new services including new trading platforms and trading accounts. Alpari UK added CFDs to its lineup of services, an offering which received a developmental boost in the beginning of 2011 due to high demand from clients. Clients also gained access to greater market liquidity and over 10,000 trading signals with the new QTrader and L2 Dealer platforms.
At the end of 2010, Alpari US launched the demo version of Alpari FXOptions – a platform which combines the existing spot liquidity of the Forex market with the options pricing of top banks, giving clients more control over their personal trading strategies and risk exposure.
Alpari Forex (India), a subsidiary of Alpari (UK), launched exchange traded currency derivatives in 2010, which symbolized not only a major step for the Alpari team in India, but also the further development of the Indian Forex market as a whole. Alpari Forex (India) also became a member of three stock exchanges and opened a new office in Ahmedabad last year.
Alpari (Deutschland), another subsidiary of Alpari (UK), established a new office in 2010 in Frankfurt, Germany. The Frankfurt office serves and expands Alpari’s large client base across the German-speaking regions in Europe.
The Alpari companies’ clients were among the first traders to get a chance to test the unique capabilities of MetaTrader 5 when each Alpari company started offering the demo version of this highly anticipated next generation trading platform on their websites in the summer of 2010. Technology Director Aytugan Khafisov remarks, “Forex is a highly competitive market — a lot of companies offer internet trading services. Alpari has for a long time been at the top of the list; a feat made possible by having always stayed a step ahead of the competition in terms of innovative and highly sought after financial products and services. ”
In 2010, Alpari enhanced the automated trading experience with the release of Systematic V2, the new version of Systematic, which simplifies the process of diversifying Forex investments with a wide range of time-tested trading strategies developed by Forex professionals.
With the launch of MT4 Pro last year, Alpari (UK) combined one of the most popular retail trading platforms with institutional-level liquidity and pricing.
The automated trading terminal ZuluTrade, another of last year’s releases, provides over 1,200 signals from experienced traders, allowing even amateur traders the chance to be successful on the Forex market.
Alpari’s analytical and market research services also improved in 2010, providing clients deeper and more up-to-date market analysis. Trading Central and Autochartist also expanded their offerings during 2010; clients gained access to Alpari Squawk and Trading Central’s Web TV, the latter providing live feeds from the New York Stock Exchange.
Awards and Recognition
Alpari (UK) was very proud to receive several major industry awards in 2010: the Shares Magazine Best Active Trading Tools 2010, the World Finance Awards Best Execution House 2010 and three FX Traders’ Choice Awards.
Alpari (US) and New York’s legendary sporting arena Madison Square Garden signed a sponsorship deal making Alpari an official partner of both the NBA’s New York Knicks and the NHL’s New York Rangers during all regular and postseason home games. Alpari’s partnership with the Garden is not its first venture in the world of sports marketing; 2010 also witnessed Alpari becoming an official partner of the Russian football club Spartak Moscow.
In 2010, Alpari (UK) and Alpari (US) reached out to traders at major conferences in the US, the UK and Germany for the first time. Alpari (US) proudly acted as the Las Vegas Futures & Forex Expo’s Platinum sponsor and the Silver sponsor of the Traders Expo Las Vegas. Alpari (UK) was the international sponsor of the World MoneyShow in London and, through its subsidiary Alpari (Deutschland), the Gold sponsor of World of Trading 2010 in Frankfurt, Germany.
Another important event for Alpari in 2010 was the founding of Alpari Financial Services Ltd. in Cyprus. The new company received a European license (CIF №129/10) allowing it to offer clients a wide range of investment services and strengthen its presence on the European market. The license was issued on December 23, 2010 by the Cyprus Securities and Exchange Commission, the federal regulating agency for investment companies in Cyprus.
"We are proud that the Alpari brand has earned the trust of yet another European regulation agency. This is a nice gift for us and our clients as we celebrate our 12th anniversary. Our clients have always received a high level of service and a wide range of innovative products and services," commented Olga Rybalkina, CEO of Alpari Investments Ltd.
Alpari Broker, which began operations in 2010 under the Alpari brand, successfully launched “FX+”, a joint project with the Saint Petersburg Exchange. FX+ allows clients on the Russian market to combine Forex and exchange-based trading. Previously, Russian exchanges were primarily the realm of large financial organizations, but now exchange-based currency trading is available to private investors.
The Alpari companies have ambitious growth plans for 2011. With the groundwork of successful international expansion laid in 2010, Alpari aims to continue to bring its innovative trading products to a greater worldwide audience.
Plans for the current year include opening offices in Australia, Singapore, Egypt, and South America and further expansion in the European market.
Andrey Dashin said, “As a result of our worldwide expansion, we expect to be able to count ourselves among the world’s largest investment companies. To achieve this, we are optimizing our business processes and taking into account the characteristics of each local market with targeted, market-specific advertising and sales campaigns.”
Andrey Vedikhin added, “We are very excited to announce to our Japanese customers that Alpari (UK) has agreed to acquire the Japanese assets of CMS Forex; renamed Alpari (Japan). Through the acquisition we will be able to offer a full range of Alpari products and services to Japanese customers. Alpari (Japan) will be an independent entity providing trading services in Forex, CFDs and precious metals. We see great potential across Asia and specifically in Japan, a country which already has a very mature Forex market.”
Alpari plans to continue its tradition of innovation in the coming year with plans to unveil a number of new services designed to help traders make more effective investment decisions. An example of a service slated to be released this year is Multibank. Far more than simply a new service, Multibank is a fundamentally new dealing system which will allow traders a new level of trading on the currency markets.
Over the course of its 12 years on the Forex market, Alpari has welcomed over 200,000 clients from over 100 countries. Alpari has certified partners in 50 Russian cities and a number of foreign countries including Latvia, Estonia, Ukraine, Armenia, Kazakhstan, Indonesia, Ecuador and Peru.
The Alpari brand includes Alpari (UK) Limited (regulated by the FSA, United Kingdom, license №44002), Alpari (US) LLC (regulated by the CFTC and a member of the NFA, United States), NFA ID №0379678, Alpari NZ Limited (FSP28048 dd) 17.11.2010), Alpari-Broker (Federal Financial Markets Service license as professional participant on the securities and exchange market and exchange intermediary.